A2 Media Studies : 2015

Monday, 27 April 2015

Digipak and Poster

Digipak

From researching into existing digipaks and colour schemes associated with our genre we felt that keeping our digipak simple with very minimal variation in colour was the best thing to do. The colour scheme used on our digipak is consistent with that of all other products including the poster and the merchandise. We wanted the front and back cover of our digipak to be minimalistic and didn't want the focus of the product to be on the appearance of our artist. The back cover also has a faint outline of a cross which is to link in with the single 'Take me to church'.

Poster From Digipak

Once again we decided to carry on with the black and white colour scheme to highlight the consistency throughout our products. We decided on a photo where our artist was slightly off-centre as this would allow us plenty of room to input the necessary information yet have the whole image of the artist visible. We again decided that having a link to a church was necessary to link to the single 'Take me to church' and therefore we picked a picture where the artist is leaning on a gravestone.

Friday, 24 April 2015

Prop Moodboard

Emyr Official Website

http://emyrofficial.wix.com/emyrofficial

From our website research we have seen a clear and consistent theme from website to video to logos and merchandise. As well as this when looking at Hozier's official website we noticed a very clear theme with simple colours and easy access. With our own website we wanted to follow this style to match the genre of Alternative. We have also included links to our social networking sites (Facebook and twitter) as these are common features on websites today. they allow more audience participation and will appeal to digital natives in the new generation of the media age.

We also wanted to target our demographic of 16-25 year olds with our colour scheme and easy accessible site.

Monday, 2 February 2015

Permission Email to Artist Record Label

Record Label Logo

For our Logo, we have decided to follow the idea of the genre thus creating an irregular octagonal shape for the base of our logo. We wanted to follow the idea of alternative music which is why we decided to create something unique and different. The font is simple and sleek which leaves logo with a simplistic yet professional finish. As alternative music goes against typical stereotypes we wanted this to emphasised through our logo.

Alternative Rock Genre Mood Board

Initial Ideas

Here we have created three different mind maps that illustrate our initial and individual ideas for the video. From looking through our ideas we have decided to combined all three, as we feel they all have interesting and unique aspects that help us to create an interesting video.

Lyric analysis

For our lyric selection we have decided to analyse two different songs, both with different representations. After further analysis we have decided to select Hozier's Take Me To Church. We chose this as we felt that there was a chance to show more of our skills and techniques that we have learnt through AS media, thus giving us the opportunity to display this in the upcoming project. You can interpret the lyrics in a verity of ways including story telling or a more abstract video.

Monday, 26 January 2015

Consumer Research

Here we have created an online survey to analyse the audience for our genre. We sent it to students, teachers and family members to have access to a variety of ages and demographics.